PURPOSE
Urvara's buyer demand only matters if capital and action can be routed into high-quality conservation outcomes. This role makes the supply side credible, screened, partner-ready, and grounded in ecological reality.
WHAT THIS PERSON WILL OWN
FIRST 90 DAYS
WHAT GOOD LOOKS LIKE
IDEAL PROFILE
NOT A FIT IF
SHARED BAR
Bottom line: build the first repeatable system, not just the first successful example.
Urvara is a natural capital company working to conserve and restore 16 million acres in India over the next 20years by mobilising private capital into conservation. Not through philanthropy or CSR, but by making nature a real line item in how Indian companies account for what they take from the world.
Every business depends on nature: water, soil, forests, biodiversity, heat, and the physical systems that keep supply chains running. For decades, companies have treated that dependence as free. That is changing. Nature is landing on the balance sheet, faster than most people expect.
We are at the beginning of that shift. Nature Impact Index is our first proof product: a public benchmark of 525 Indian companies on their nature footprint. Now we are building the action layer: Nature Related Value at Risk, delivery pathways, and the team that can move private capital into conservation in ways that make business sense.