Marketing Executive / Associate

ABOUT THE ROLE

The Marketing Executive / Associate will strengthen MiniMines' B2B presence through SEO, digital campaigns, content and industry events. The role works with leadership and Business Development to reach relevant audiences and generate business opportunities.

WHAT YOU'LL DO

• Plan SEO, website, LinkedIn, email and social-media activities.
• Create B2B content, brochures, decks, case studies and press material.
• Manage exhibitions and conferences from planning through follow-up.
• Support lead generation, CRM updates and lead handover.
• Track campaign performance, keywords, competitors and market trends.

WHAT WE'RE LOOKING FOR

• Hands-on ability across SEO, digital marketing and offline events.
• Strong organization, communication and stakeholder coordination.
• Commercial thinking and interest in technical B2B industries.

MUST-HAVE SKILLS

• 0–3 years in SEO, B2B, content, digital or event marketing; strong freshers are welcome.
• Strong written and verbal English.
• Working knowledge of Canva, PowerPoint and Google Workspace/Microsoft Office.
• Ability to create or coordinate professional marketing collateral.

GOOD TO HAVE

• SEO, keyword research, Google Analytics and Search Console.
• Experience in cleantech, manufacturing, energy, EV, recycling or mining.
• Adobe Creative Suite.
• CRM or marketing-automation tools.

EDUCATION, EXPERIENCE & TRAVEL

• Degree in Marketing, Business, Communication or a related field, or a strong portfolio.
• Willingness to travel for exhibitions, conferences and industry events